Search Engine Optimization, or SEO for short, is an often overhyped, overpromised service many companies try to sell you on. We're sure you have received at least a handful of e-mails from these supposed experts who claim they can "make you #1 on Google and Yahoo." The problem is, they send the same e-mail to hundreds of thousands other companies.
By definition not everybody can be #1, and nobody except for Google or Yahoo themselves, can guarantee a #1 position. In addition, even when we implement SEO strategies, the results will not show up the very next day. Depending of the current state of your site, improvements in your search engine visibility and performance may take from a few weeks to a few months. To maintain a high visibility, constant monitoring and SEO management is also required.
When we at 90o talk SEO, we want to make sure you know what you can expect. Our goal is to improve your website's visibility and traffic. After all, more visitors to your website should translate into more customers. There are a large number of variables that influence where a website ranks on places like Google and Yahoo. What our SEO services aim to do is position your website to best address these variables to give you the best possible search engine performance.
90o OFFERS TWO TYPES OF SEO SERVICES: AN SEO AUDIT AND AN SEO CAMPAIGN.
An SEO Audit is the best option for those companies and organizations which have the ability to take our recommendations, and apply them to their website. We start both processes by analyzing your current website, search engine performance, ranking, and site traffic. We can provide you reports that show exactly how your site is performing on the major search engines, Google, Yahoo, and Bing. Based on our findings, we may recommend structural adjustments to your website, along with long term, strategic recommendations which will enhance your website's ranking, search engine performance, and traffic. The SEO Audit is a onetime expense, which will setup the client to manage their website's SEO strategies.
An SEO Campaign is the best option for those clients who do not have the time or staff to manage the task of implementing our recommendations and strategies. In that case 90o will put itself to work to improve your search engine visibility and performance. Based on the individual needs of the organization we offer three options for the campaign: A weekly update, bi-monthly update, or monthly update. As mentioned above, simply implementing SEO tweaks is not enough. A constant monitoring and management of the site's SEO performance and strategies are required, which is why the SEO Campaign requires a minimum contract of 12 months with 90o.
You need leads. 90o works with you to generate leads through building an informative website, a strong SEO program, paid online advertising, and creative social media campaigns.
90o gets your business in front of your customers. Your customers are online and a part of an ever-growing social network. Whether it's on Facebook, Flickr, Twitter, LinkedIn, YouTube, or some other new network, we can bring your business to the forefront online. We'll create and execute an online strategy that optimizes your presence on the many social avenues available.
90o loves email! Email done right, done creatively, and done with a purpose can work wonders for your business. Your email campaign takes just as much time and planning as your website. Throwing something together and sending it out is never a good idea and wastes both your time and your customers. 90o provides you with plan to manage and improve your email marketing program.
90o can help provide immediate results from your SEO through pay-per-click (PPC) internet marketing. Having your business pop up through Google Ad Words on websites that are similar to yours or that you know your customers visit, get them coming back to you! Paid online advertising is an effective way to build a customer base online without breaking your advertising budget.
90o believes content is critical to selling your products and services. We create words that work and creative and compelling content for your blog, website, social networks, and more.
90o knows that perception is key. You are who people think you are. Whether it's a negative story, a bad review or misstep on Facebook or Twitter, we work with you to prevent them from happening and repairing them if they do. Together we can protect your company, prevent an online crisis, and win customers in the process.